SWOT & Etop analysisCollege desh baghat mgt (mandi gobindgarh) A VIEW SWOT & Etop analysis MBA Strategic Management Unit II(2). Environment Threat and Opportunity Profile (ETOP.) Meaning of Environmental Scanning: Environmental scanning can be defined as the process by which. Etop in strategic management pdf. Need for greater strategic thinking felt. Trends Probability of Occurrences Impact on strategies S1 S2 S3 T1 T2. Etop analysis.

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Managing image of an organization is most important in the external environment. It is important to recognize potential opportunities and threats outside company operations. Once an organization gets into reputation problems, it goes on growing analyysis weeds in a garden. The external environment consists of customers, government, economy and competition. India is weak in it. The Environmental factors are quite complex and it may be difficult for strategy managers to classify them into neat categories to interpret them as opportunities and threats.

Unlike the external environment of a business, the internal environment can be controlled. In a competitive business climate, many businesses actively work to create and communicate a positive image to their customers, shareholders, the financial community, and the general public. Strategies are means of operationally signing a policy for goals and objective.

Each of the major factors pertaining to a particular sector of environment may be divided into sub-sectors and their effects studied. The relevance, importance, manageability, variability and low cost of data are some of the important factors, Which must be kept in focus. Traditional managers give explicit instructions to employees, while progressive managers empower employees to make many of their own decisions. This is achieved by brainstorming. Though some elements affect the organization as a whole, others affect only the management.

GE is cash rich company. It usually relates to events, trends, issues, natural calamities and expectations. It aspires to continue to develop technology overlaps between the businesses it has.

It is considering setting up gas based power generation projects in states like- Madhya Pradesh, Odisha and Uttar Pradesh. However, they are facing tough competition in oil exploration and production from private players like Reliance, Essar, Adani, etc. Wishing you good luck and best wishes to your sincere endeavours. What is a business integration strategy?


Environmental Threat and Opportunity Profile (ЕТОР)

Although the technique of dividing various mangement factors into specific sectors and evaluating them as opportunities and threats is suggested by some authors, it must be carefully noted that each sector is not exclusive of the other. As shown in the table motorbike manufacturing is an attractive proposition due to the many opportunities operating in the environment.

Data should be collected from good sources otherwise the entire process of environmental scanning may go waste. This example relates to a hypothetical company but the illustration is realistic based n the current Indian business environment.

ETOP Analysis – Dr. Vidya Hattangadi

Understanding of management strategy or anakysis policy and effectiveness is not as easy; it requires looking at how company strayegic griped with challenges, looking at the threats and opportunities and finding solutions for facing it. The field force analysis goes hand in glove with ETOP, as here also the contribution with regard to opportunities and threats posed by the environment is also a necessary part of study. However, managing the strengths of internal operations is the key to business success.

Currently, Dehradun based University of Petroleum and Energy Studies is considered as the only private University which offers PHD, post graduate and undergraduate courses in energy and petroleum.

Environmental Threat and Opportunity Profile (ЕТОР)

Growing affluence among urban consumers; Exports potential high. Narendra Modi government is planning to set up several power plants. Environmental Science, Engineering and Management. A comprehensive ETOP etip subdividing each environmental sector into sub factors and then the impact of each sub factor on the organization is described in the form of a statement. It can also take advantage of the high exports potential that already exists.

Examples of mabagement threats include new and existing regulations, new and existing competitors, new technologies that may make products or services obsolete, unstable political and legal systems in foreign markets and economic downturns. Technological up gradation of industry in progress.


A company that bungles or ignores its image is likely to encounter a variety of problems. Industry Analysis is a strategic tool April 20, The Champa flower November 7, This would enable managers to violate strategies when it is necessary. For company to function very well and sttrategic be productive to its maximum standard effective strategy should not be impeded. ETOP Analysis Environmental scanning is the monitoring, evaluating, and disseminating of information from the external and internal environment to key people within the corporation or organization.

When organizations can strategi far ahead, they can create some opportunities. Focus on issues, which have been selected, should not be missed since there is a likelihood of arriving at incorrect priorities.

Some opportunities can be foreseen, such as being able to expand a franchise into a new city. Mangement scanning is the monitoring, evaluating, and disseminating of information from the external and internal environment to key people within the corporation or organization.

Ironically, stronger organizations can be exposed to a greater level of threats than weaker organizations, because success raises envy and competition which a successful organization managemsnt to fight to get ahead. A matrix of comparison is drawn where one item or factor is compared with other items after which the scores arrived at are added and ranked for each factor and total weight age score calculated for prioritizing each of the factors.

Methods, Techniques and other Details. Import of machinery under OGL list possible. It requires proper evaluation on the position of an organization, whether the adopted strategy is working well and if not why and how should it progress ahead.

The optimum level of flexibility should be maintained.